I don’t want to alarm anyone but I have seen on the labels of a towel at a Holiday Inn the notice that it was part of the Holiday Inn Bath Collection, Patent Pending. There’s at minimum two things to wonder about in that fact. The first is that the Holiday Inn corporation believes it has somehow made an advancement in the technology of towels sufficient to be considered for a patent. The other is that apparently I am content to read the towel labels at a Holiday Inn. I have no excuse for this behavior. I’m sorry to have to make you all aware of it.
What would a towel technological innovation even be, though? I’m trying to picture it as I understand all technological developments by picturing how it would be explained in a little pop-up window in Sid Meier’s Civilization II, and it seems like towels have to fit in somewhere after “Mysticism” but before “Robotics”. But then we in the real world already have robots and Holiday Inn is putting forth more towel developments. So it’s not a perfect understanding, I guess, but it’s what I have.