Power Challenge of the Week


This week’s challenge: say some nice things about Brutalist architecture without it coming out sounding sarcastic. Here are some attempts.

  • “That one looks pretty inviting.”
  • “That actually makes a dramatic end to the green-roof part of campus.”
  • “I can see how the concrete fountain the plaza originally had would have balanced the composition.”
  • “Hey, that’s right, this side does look like a child’s harmonica.”
  • “It’s the way the entrance looms over people that makes gives the building character.”
  • “I would not have guessed this was built in 1975.”
  • “The patio area certainly doesn’t need plants.”
  • “It’s not until a winter storm that you appreciate those concrete pillars on the southern side.”
  • “It’s very effective in the way it overpowers the people walking around it.”

Big Changes On Campus


As we approach the start of the academic year, sneaking up from the side which has not got sharp teeth this time, we in the alumni association would like to present our side of campus developments to everyone who glances at this article while looking for the columns where they see how many of their classmates who seemed destined for really interesting lives have settled into horribly boring fates where they aggregate content or tell you how to position your brand or something.

The most important change on campus has been the stepping up of the historicization program. We hope by these renovations and reconstructions to bring a world-class sense of historic appearance to our campus and find some pride in the many incidents to have happened on or around here.

The second most important change on campus has been the adoption of a spell checker that allowed historicization to proceed. That can’t be right, can it? There’s no way the program stumbled onto a word like that on purpose. We have to suppose the spell checker was a block of feral code adopted by the public relations department and so overly kind to it.

The major goal of historicization, which just can’t be a thing, has been to locate points on campus in which noteworthy things have happened and find ways to denote them. For example, it has long been a part of campus legend that Marian Jordan of Fibber McGee and Molly once pronounced the Rathskeller in the fourth floor of the Biology Laboratory “confusing”. This historic site has been noted in excessively detailed histories of old time radio as “a thing that exists” and that it “probably happened, I mean, why not?” We are proud to be bringing it out of this obscurity by completing the demolition of the Biology Laboratory and the installation of a concrete fountain with an interactive touch-screen video monitor able to explain in nearly more than 24 languages that a server error has occurred and this interaction will be shut down.

The Werthram Class of 1867 Hall, believed to be the largest building on campus imprecisely named for hard candy, has been almost fully demolished to allow street traffic better lines of sight to the rest of the main quadrangle, and the plans to demolish the main quadrangle to allow for better lines of sight to the Werthram Class of 1867 Hall have been put on hold while we look into the controversy about which demolition we were supposed to do. Maybe we were supposed to demolish the traffic. Anyway the location of the former building, believed to be a spot where legendary bad vaudeville act The Cherry Sisters never played, is now marked by a WiFi hotspot.

Several alumni, and we’re sure you know who you are and will stop asking already, will be glad to know the results of the inquiry into the deconstruction of the Old Sig Ep House, the spot where Christopher Columbus first spotted land, where the transcontinental railroad was built, the battle of the Marne was fought, and where John F Kennedy challenged NASA to land a man on the Women’s Campus and return him safely to the Rathskeller. As a result we have added to the historical plaques one explaining that it turns out our source for these events turned out to be a spoof issue of the student newspaper. Probably that it was called the Campy Push Dizzy Snooze should have tipped us off sooner. We tracked down one of the co-authors of the piece and he tweeted back to us a link to his essay on six ways to tell whether you’re managing your career brand.

The news on the campus beautification front has been no less mixed. The restoration of the 1974 Sculpture Garden saw the chance to add part of the artist’s original plans which were too technically challenging to be part of the original Brutalist installation. While the heat rays, the swinging mallet, and the swarm of bees carrying sharpened cocktail swords have proved controversial they are doing wonders at speeding pedestrians along.

Any questions? Please let us know. It’s important that we be able to make ourselves believe we’re doing valuable journalism work.