It was my brother on the phone. “I need your help with something,” which is the traditional opening for a lot of great ideas that I never really get around to following up on.
“Well, if I can help, sure,” which is a useful thing to say in any situation since that little conditional leaves you completely off the hook.
“I want to start a new service. See, there’s all these people who want to make movies or TV shows or stuff like that and they’re not getting through to production. You know why that is?”