On The New Blogging Standards


I’m sure everyone’s heard by now that the International Organization for Standardization — the group that’s brought us best-selling hits like ISO 9000, ISO 9001, ISO 2000, and their mashup, ISO 9001-2000 — is proposing a change to the fundamental unit of blogging as set out in ISO 764 (“Horology: Magnetic Resistant Watches”). Naturally I’m torn about this and I’m surprised more people aren’t bewailing them. I grant that the old unit of blogging — making fun of the Superfriends — is tired, and not just because I’ve been desperately trying to think of anything fresh I could possibly say about the episode where the Wonder Twins are so wholly overwhelmed by a roller coaster with defective brakes they need the help of an actual superhero. But it’s been the style for a good long while, and it’s shaped how we think about blogging, and goodness knows, what if they change it to something like “pointing out Animaniacs episodes that don’t have jokes, just a big pile of pop culture references draped over each other” instead? I need to know what they’re changing things to before I can vehemently oppose the change correctly.

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