Each day over 36 people use the Internet. And yet how many of them know what it is? How it works? Where it comes from? What it’s doing? How it’s redressed in-between scenes so that in the first act it’s a starving artist’s kitchen while in the second it’s the luxury suite at a hotel? Still, let’s see which of these questions we can answer.
The Internet is, as designed, a high-capacity method of transmitting outrage. Essential to getting anything anywhere is the IP address. IP is an acronym; it stands for IP, but — you may want to make a note of this — a different IP than what we mean when we write IP. It is still typed the same, though, except in the dative case.
The purpose of an IP address was to be a unique way to identify the recipient of any particular Internet outrage. In the earliest days of computers this was done by identifying the person using the computer. But this was impractical, since back then, everyone used the names of the same minor Star Trek characters. Today, only three people know there even was a “Commander DeSalle” who was in more episodes than, like, Pavel Chekov somehow. The next step was trying to identify the computer using the person. But too many computers looked the same, especially back in the 90s when the computer makers got a really good deal on plastic the color of sweetened condensed milk you accidentally left open on the counter all month. We’ve since moved on to trying to identify the person and the computer together. This is done by timing how long it takes you to refuse web sites permission to send you notifications.
The IP address is how the Internet knows what to send to you. Consider this typical behavior. You put an OtterBox for your phone on your Amazon wish list, because the wrist strap broke off your old one. You’d just buy it yourself, but not having a wrist strap is a smaller hassle than your parents asking you to put at least one single thing on your wish list so they know what they won’t buy you for your birthday. Three weeks later, Amazon sends you an e-mail declaring they’ve found it would be a great idea if you bought an OtterBox. Sure, you think of the geniusnessocity of the mind that could create such a perfect needs-anticipation system. “Clearly,” you say, out loud, “the person behind this system deserves 130 billion dollars. Indeed, the person who could create that digital intelligence deserves all the billions of dollars.”
But this only works because it knows which of all the people on computers to send the e-mail to. Imagine if you got the suggestion to buy an OtterBox intended for somebody else who also wanted an OtterBox. Or what if the shopping suggestions were completely wrong? “We have a great deal for you: what if you bought a radial tire and the issue of Starlog about DeForest Kelly being on the War of the Worlds tv series from the 80s? Plus 1250 boxes of macaroni and cheese?” There would be no possible answer to give to that question. You would be stuck at home, all day, trying to find out, wait, there was a War of the Worlds series in the 80s? And it got kinda bonkers? But if there’s no way to get the information about this to you, then, where are you? Right back at home.
So how do you and your computer get this IP address? Eh, a lot of back-and-forth. Your computer goes asking others around it, “Do I look like a 12.440.5126.96.36.1995 to you?” And then the other computers go, “Oh, you’re underrating yourself. You’re easily a 56.337.404044.12.390 or maybe even more!” And then your computer answers, “Aw, golly. You’ll make me digitally blush, there’s no way I’m not a 8.266.712.8.775!” “Honey, stop with the false modesty. 18.9.2012.24.2007.48304 and if you don’t agree I’ll fight you.” Eventually they compromise on something. Of course, this is done at computer speeds, which is why it’s either instant or your computer just freezes up for three hours and eighteen minutes. And I’m translating what they say into colloquial terms. They would actually say “digi-blush”.
This all seems like a lot, and it is, which is why even brief exposure to the Internet leaves you so exhausted.